Maroma is dedicated to creating high-quality, fragrance-based home and body care products using natural and herbal ingredients. Our products are vegan, cruelty-free, ethical, and sustainable. We operate with social integrity and environmental responsibility, striving for excellence and contributing to the well-being of people, the planet, and our Auroville community.
Maroma October Newsletter
Dear Friends, As we welcome October, I find myself reflecting on the many things that make Maroma such a special place. Beyond the fragrances and products we create, it is the people, the traditions, the creativity and the shared values that give our work its meaning. This month, we are taking a closer look at some of those stories. We begin with the timeless art of incense making, a craft that remains very much alive in our Auroville workshops. There is something beautiful about knowing that each stick is still shaped by hand, with patience, skill and an appreciation for the natural ingredients that have been part of Indian traditions for generations. We also reflect on our responsibility towards the environment. Sustainability is not simply a destination, but an ongoing journey of making more conscious choices. From solar energy, thoughtful packaging to finding new uses for leftover materials, we believe that even small actions can have a lasting impact. Maroma Cafe reminds us that caring for ourselves can be one of life's simple pleasures. Good food, fresh ingredients and a moment to slow down and enjoy a meal are all part of a more mindful way of living. And finally, we celebrate the wonderful creative spirit of Auroville through The Magic Carpet exhibition at our MAJI Gallery, bringing together art, imagination and the joy of making things by hand. What connects all these stories is something close to my heart: the belief that how we do things matters just as much as what we create. Thank you for continuing to be part of the Maroma journey. Your support allows us to preserve traditional skills, explore new possibilities and remain true to the values that have guided us over the years. With warm wishes from all of us in Auroville, Laura
TOP STORIES THIS MONTH
The Art of Incense, Made by Hand
At Maroma, incense making remains a hands-on craft, rooted in India's long tradition of working with natural aromatic materials. At Maroma, incense…
Small Choices, Lasting Impact
World Environmental Health Day, 26 September World Environmental Health Day, 26 September Caring for the environment is not a single-day commitment.…
A Little More Love for Your Heart
World Heart Day, 29 September World Heart Day, 29 September Good food is one of life's everyday pleasures, and taking care of ourselves can begin…
The Art of Incense, Made by Hand
At Maroma, incense making remains a hands-on craft, rooted in India's long tradition of working with natural aromatic materials. In our Auroville workshop, every incense stick begins with a carefully considered blend of woods, resins, herbs and flowers. These ingredients have been part of Indian rituals for generations, traditionally burned to purify spaces, accompany prayer and encourage moments of stillness. Today, our artisans carry this practice forward through a process of selecting, blending, shaping and drying each stick by hand. It is work that calls for patience, experience and a sensitivity to the character of each ingredient. Made without charcoal or phthalates, Maroma incense brings together traditional craftsmanship and a thoughtful approach to everyday living. Whether used for meditation, a quiet evening or simply to create a welcoming atmosphere, each stick carries a little of the care with which it was made.
World Environmental Health Day, 26 September
Caring for the environment is not a single-day commitment. It is something we work towards through the decisions we make every day. This World Environmental Health Day, we reflected on the practical steps that shape our work in Auroville. From using solar energy to reducing plastic packaging and sorting materials for recycling, we continue to look for ways to reduce our environmental footprint. Even the smallest remnants can find a new purpose. Leftover candle wax from production is collected and reused, sometimes becoming special candles and sometimes made available to the Auroville community at reduced prices. These practices reflect a simple belief: responsible production begins with paying attention to what we use, what we leave behind and what can be given another life. There is always more to improve, and every thoughtful choice contributes to that process.
Maroma Celebrates World Heart Day
World Heart Day, 29 September Good food is one of life's everyday pleasures, and taking care of ourselves can begin with something as simple as a nourishing meal. For World Heart Day, Maroma Cafe celebrated the connection between mindful eating and personal well-being. Located on Aspiration Street in Auroville, our vegan kitchen brings together carefully selected ingredients, fresh flavours and the pleasure of food prepared with attention. We believe that eating well should never feel like a compromise. A satisfying meal can be colourful, comforting and full of flavour, while encouraging us to make thoughtful choices about what we eat. Mindful dining is also about taking time: slowing down, appreciating the ingredients and enjoying the experience of sharing a meal. Sometimes, caring for ourselves begins with being a little more present at the table.
A World of Imagination: The Magic Carpet
4 to 17 October, Aspiration Street, Auroville Art, imagination and playful experimentation come together in The Magic Carpet, a creative exhibition celebrating the possibilities of making things by hand. Presented by Gallery Maji and the Women Builder Collective, this Tiny Artist Project invites visitors to explore creativity through materials, textures and unexpected forms. Curated by Supriya Menon Meneghetti, the exhibition shares a space with Maroma and Maji on Aspiration Street. Alongside the exhibition, hands-on workshops invite participants to experience the pleasure of creating. Waste-fabric art sessions explore new possibilities for discarded textiles, while Dorodango workshops introduce the Japanese art of transforming earth into beautifully polished spheres. The exhibition runs from 4 to 17 October, daily from 9am to 5pm. The opening was at 4.30pm on 3 October. Waste-fabric workshops take place on 11 and 18 October, Sundays from 10am to 12pm. Dorodango workshops are on 10 and 17 October, Saturdays from 10am to 1pm. Workshop enquiries: tinyartistproject@gmail.com or womenbuildercollective@gmail.com.
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